BUILDING GOOD WEB KARMA
Forsberg Acupuncture
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Insite Unlimited combines artistic vision with exceptional technical skills. Dorit Garber really listened to what I wanted, provided her own expert suggestions, and created a Web site that delivers real results for my business. Working with Dorit was a joy.
 Larry Forsberg, Owner Forsberg Acupuncture |
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The Challenges
- Design a Web site to reflect the philosophy of an established acupuncture practice
- Present detailed information in an inviting, easy-to-read manner
The Solution - Insite Unlimited Creates a Calming Web Presence
Every element of the Forsberg Acupuncture Web site reflects the company's mission to provide relaxation and educate the community about the benefits of acupuncture.
A visually-refreshing home page acts as a resting place for visitors navigating the frenetic World Wide Web. Content is broken into manageable segments using appropriate images and photographs. In response to a marketing recommendation from Insite Unlimited, the site addresses Frequently Asked Questions posed by people new to acupuncture. Visitors can also read and print out more detailed articles written by the business owner. An online mailing list feature helps Forsberg Acupuncture market to people who have already expressed an interest in the office's services.
The Outcome
- Forsberg Acupuncture is contacted frequently through its Web site by active members of the local, national and international holistic communities.
- Articles written by the business owner receive significant Web traffic.
- The Web site builds trust between the practitioner and prospective patients by offering information without further obligation.
- Potential clients get an accurate impression of the acupuncture office.
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